Many people cringe at the thought of having to “network” to gain business for their cleaning company. But networking is one of the best ways to meet people and build relationships, and as you know, building relationships is the cornerstone of building a successful cleaning business.
In order to find new clients, you want to meet lots of new people! That’s where networking comes into play. Do a search online to find the networking groups in your area and look for BNI which is also a referral group. Don’t forget about associations as well, which can be a rich source for potential clients. There are also philanthropic groups such as the Lions Club and Rotary Club that work together to help the community or chosen charities.
Start today. The best way to create an effective network is to do so before you need it. software defined networking works best when you are able to do something for others without expectation of anything in return. Then, when your time comes to job hunt, people will fall over themselves to do what they can for you. Would you help a stranger as much as you would help a friend? The same logic applies.
Make contacts. Build a network of influential people within the field you want to enter. Find creative ways to approach them and maintain the connection once it is made. For example, why not offer to write an article for a trade magazine or website? You can choose a topic which gives you a reason to contact key people within the industry.
Cold calling is direct to the customer and the first words you say need to be inviting for the customer not to hang up. The tip is to advise them if they don’t have to talk them for their email address for you to send information. That way to have their email for future contact and potentially encourage them networking event meaning to be a lead.
You want to educate potential clients on your business and article postings such as this one are a great way to get your name out there. Once your article is written it usually takes another 30 MINUTES to post it if you’re not already registered. Setting up the account, formatting your article properly based on the site’s specifications, and a few last minute spell checks can be pretty time consuming. From now on, write an article in word and email it to your virtual assistant with a list of placed you’d like to have it submitted. Done! Now your article can be uploaded to NUMEROUS websites and you’ve moved on to something else.
Check through this list and see how easy it is to combine Offline Marketing with Online Marketing. It really works…so use these resources to grow your business now!